If you remember, we have covered this nice looking Cool-er eBook reader a month ago with the availability in May with price tag of $250. Yes, it seems you can now purchase this colorful cool-er ebook reader with the same pricing and you can choose from 8 color series starting from Ruby Red, Cool Pink, Hot Pink, Blue Sky, Black Jack, Silver Shine, Racing Green and Vivid Violet.
The COOL-ER uses E InkR, a new technology that gives you a screen with a “like paper” display, replicating the experience of reading a book. Using power only for “page turns” means that a single charge lasts for 8000 pages and unlike a book, the electronic display allows you to change the text size to suit you!
This will become a good rival with Amazon Kindle 2 which is priced at $359. Those who haven’t save enough budget to own a Kindle 2 can now switch their attention to this Cool-er e-book reader that practically 100 bucks cheaper.